As the competition in real estate is tough, an impression at first sight is all that matters. As buyers continue to find new properties without ever setting foot outside, stunning visuals are no longer a bonus, they are a requirement. Photo retouching in real estate is possibly one of the trending businesses out there, with the ability to make most images look appealing by making them the perfect image to sell your property and make it faster and at a higher price, too. In this article, we will discover the new trends in real estate photography and how essential the retouching process is.
High-End Drone Photography Is Here to Stay
The advent of drone photography has completely changed how we showcase properties. Aerial views give potential buyers a full picture of the property and its surroundings. But these drone images are usually crude. Real estate photo retouching is the process of digitally editing photos to enhance the colors, adjust the lighting, and remove unwanted objects such as shadows or debris from your photo, which in turn results in visually appealing shots highlighting a property’s best features.
Twilight, the Magic Hour
Twilight photography has been a popular way to infuse a little luxury and glamour into listings. Golden hour creates a glow, but that glow can be tricky to get on camera. It helps in leveling the glowing hues given by natural sunlight to that of artificial lighting; it enlivens the colors, and if you are shooting during twilight, then the effect of retouching works like a charm to amplify the emotions in those images through that soft glow.
Virtual Staging for Vacant Spaces
It is hard to imagine the potential of an empty room. For these types of situations, virtual staging is a phenom that uses digital tech to fill those spaces with virtual furnishings and décor to allow buyers to see beyond empty spaces. Real estate post-capture photo retouching also ensures smooth incorporation, bringing realistic virtual home staging with an architectural visual.
HDR Photography for Spaces with Lots of Movement
HDR (High Dynamic Range) photography is the process of combining several exposures to take advantage of the full spectrum of light portrayed in a scene. It is perfect for shooting both the indoors and the outdoors in one frame. Essentially, touch-ups are key when going HDR, bringing contrast in line, softening the shadow and not burning out the highlights. It gives a clean, professional appearance that draws you in.
Eliminating Lens Distortion
In Real estate photography wide angle lenses are made use of to make a room seem bigger. However, these lenses can add distortion, making walls and furniture look warped. Real estate photo retouching fixes these distortions and makes sure that the images represent the space in an accurate way.
Conclusion
Retouching helps the photographers showcase the properties in an appealing way, revealing the positives of the property while hiding the negatives. Retouching makes sure that while images are being enhanced, they still represent the property rightly so as not to create a trust deficit with the buyers. Having edited images adds elegance to a listing by having the same look and feel. Great, retouched photos tend to garner more clicks and longer viewing times on listings, increasing the chances for the listing to sell.
